An Anti Employee Retention Strategy

There are many articles and strategies about how tocosts will the city incur to replace them?
improve employee retention and reduce the costsOne study, reported by SHRM, the Society for
and consequences of employee turnover.Human Resource Management, stated it costs $3,500
Taking a slightly different approach, this article isto replace one $8.00 per hour employee after all
about how not to increase employee turnover (andturnover costs have been calculated. (On this basis, if
lower performance!) based on a true situation14 city employees leave, the city's $50,000 savings
recently occurring in the city of Syracuse, New York,will have evaporated).
a city I know well.4. Downgraded desirability as an employer
In 2005, the city's mayor, running for re-election,The city's actions certainly don't encourage capable
signed a living wage law two months before theemployees to consider it as a potential employer,
election, ensuring that employees of contractors andlikely forcing it to spend more in recruiting costs, and
sub-contractors doing business with the city wouldgetting more candidates rejected by other
earn an hourly wage placing them above the federalemployers.
poverty level.Contrast these actions with what Lance, a Charlotte,
Under the new law, hourly wages of city-ownedNorth Carolina, based maker of snack foods did
parking garage security personnel were raised fromearlier this year after purchasing an Archway Cookie
$11.00 to $13.11.plant in Ohio that closed without warning.
Recently, with the mayor's approval, the city found aLance gave all 300 of Archway's former employees a
way to place these employees under the auspices ofdebit card for $1,500 for expenses, and immediately
a state contract instead, allowing the city to lowerhired back 60 employees, with plans to hire back
their wages back to $11.00 per hour.more as business improves.
The city's budget director estimates annual savingsDo you think Lance will more than earn back its
of about $50,000.$450,000 investment in its employees in terms of
No doubt this money is important to a cash-strappedincreased cooperation, quality, flexibility, and
city such as this one; however, I suggest this costproductivity? It's obviously betting it will, and I agree.
savings will be counter productive in the long run,Do you think the city of Syracuse is likely to lose
given four important consequences Syracuse is likelymore than its contract-breaking savings of $50,000 in
to incur.lowered productivity and increased employee
1. Encouraging employees to do as little as possibleturnover costs? More than likely, yes; it's a short
Garage security personnel are now likely to decide toterm savings with long term negative implications.
only do as much as they have to in order to keepMany employee retention practitioners promote quick
their jobs, and no more. Forget about going the extraretention strategies such as dress down days and
mile, or even the extra inch, in terms of doing jobscompany picnics which employees appreciate, but
better to help garage patrons or city managers.which don't directly impact retention.
2. Sending a negative message to other employeesIn my experience, the most effective employee
What might other employees think about how theretention strategies are almost always based on
city may attempt to deal with their compensationimproving how an organization works with its
and contracts? Will it attempt to cut their wages,employees, and in building long term relationships with
too? What message does this send about the valuethem where communication and meeting mutual
the city places on its employees and the results theyneeds and expectations are key.
produce?Unfortunately, in this instance, Syracuse's efforts fail
Nothing positive.the test. (In fairness, in many ways, it's a great city
3. Thousands of dollars more in employee turnoverand area in which to live).
costsBe certain cost-savings strategies don't cost you
How many good city employees are likely to beginmore in the long run by decreasing morale and
looking for other jobs if at all possible once theproductivity and increasing employee turnover.
recession is over? And how many tens of thousands,© 2009 Ross Blake Associates, Inc.
or even hundreds of thousands of dollars, in turnover