Strategies For Business Growth Of Healthcare Recruiting

iting enough people, and the right people, is anunder their belt. Unfortunately, most of these
ongoing challenge in healthcare. The demand forindividuals are poorly trained in management and
healthcare recruiting and staffing is high. Moreover,develop on the job into mini-dictators with huge egos
there are strategies used in healthcare recruitment towho simply do not know how to motivate, challenge,
acquire business advantage.or excite others. By then, you should develop a bad
1. Expect Competitionmanager identification program and then either fix or
A world-class employee referral program is thereplace poor managers before they drive double-digit
weapon of choice, followed closely by a managedturnover. In addition, tie their pay to their
employer brand and make effective localperformance as managers.
advertisement on your number-one recruitingBenchmark the very best retention programs, both
approach. Led by a courageous, well-trained recruiter,within and outside of healthcare, and then develop
a promoting strategy can draw away poorly treated,your own. It should identify the designated person
high-caliber talent from local competitors. It is time towho is at risk of leaving and develop a program to
admit that the real reason why most shy away fromrapidly share internal best practices in the area of
poaching is not ethics, but rather the all-out war forretention.
talent. Competition for talent is visibly arises. Focus onYou should not quantify the impacts of bad
active candidates rather than employed withmanagement. Managers at all levels fail to pay
top-performing passive candidates.attention to recruiting and retention primarily because
2. Utilize Best Management Practicethey underestimate the financial damage that lacking
Most healthcare organizations make only a minimalperformance in these two areas can cause. Minimize
effort to build their name as a good place to work.the damage done by long position vacancies by
Without having an image of excellence, currentbeginning the recruiting process long before a position
employees see no real reason to stay for thatbecomes vacant. Identify potential candidates prior to
recruits see no differentiation between their currentan open requisition and use the extra time to assess
situation and that your organization can offer. Do anthem and build long-term relationships with them.
inventory of your best management practices andHave a strong candidate pool and talent pipeline for
people programs and create utilization of bestevery mission-critical position.
management program to spread the word in local5. Upgrade Referral Program
and industry publications. In addition, it is essential toBenchmark the best practices in high-tech and utilize
get on both local and national best-place-to-work liststhem to dramatically upgrade your referral program.
to further enhance your image.Then drop all of the silly rules and administrative
3. Metrics Practice for Labeling Excellent Performanceregulations that routinely kill referral programs. Impose
Talent management is a science not an art.new regulations of measurement that will reward
Developing and maintaining excellence in recruiting andmanagers and departments for referring excellent
retention are impossible without the extensive use ofcandidates.
metrics. Integrate great metrics into everything you6. Eliminate or Even Cast Out Weak Strategic
do in talent management. Employ strategic metrics toRecruiting Plans.
identify what works and what does not work. MakeLess than half of the healthcare recruiting
being a metrics fanatic an absolute requirement fordepartments have a recruiting plan that is actually
anyone to be considered for hire or promotion withinused to make resource allocations in recruiting. There
Human Resources.must be a clearly defined strategy for a recruiting
4. Good Program Resolving Unqualified Employees.department to be successful. The strategy must be
Too many healthcare organizations put doctors inwritten up and distributed to everyone within Human
management roles simply because they have theResources Department. Processes must be
credentials required to actually carry out thedeveloped so that the recruiting department allocates
organizations charter and often have more educationits time and budget in line with the corporate goals.