| Remember why you came to work today? Was it | | | | Aligning personal goals with professional objectives is |
| because you wanted to get started on making your | | | | the win-win of management today. Every employee |
| company the best and most highly respected in the | | | | in the company must clearly understand that the way |
| nation or the world? Probably not. You came to work | | | | they make more money is for the company to make |
| today in order to make money to pay the bills and | | | | more money. They must understand how going the |
| hope that there is a little left over to spend on | | | | extra mile will result in their personal gain. How will |
| yourself. You don't really care if the company makes | | | | they be able to improve their lives by improving the |
| a profit, you really only care if YOU make a profit. | | | | service or products the company has to offer? |
| Will I have more income than expenses this week? | | | | Compensation and incentive plans that are too |
| Will I be able to take a vacation? Can I afford to go | | | | complicated or take too long from the time of |
| out to diner tonight rather than having to eat at | | | | service to reward are not the answer. False hope |
| home in front of the television? | | | | and empty promises will do more to ruin morale than |
| Don't be ashamed. Selfishness and greed are two | | | | any other aspect of management. Reward programs |
| very powerful emotions that if harnessed properly | | | | must be easy to understand, directly tied to |
| can be both self-serving and profitable for any | | | | measurable outcomes, and frequent in nature. When |
| business. The secret is to find a way to create an | | | | you start to see small increases in your pay over a |
| environment where these emotions can and will | | | | short period of time it will motivate you and others |
| serve two masters. How can that be done? | | | | to keep up the good work. |