| What you are about to learn is going to be different | | | | gain valuable knowledge on the market trend as a |
| than you are used to when looking for a sales job. | | | | whole. |
| You are not going to learn how to submit your sales | | | | Perhaps, you may be able to gauge the unique sales |
| jobs on job sites or replying to job ads on the | | | | and marketing techniques used by each company. |
| newspaper. We all know how to do all that. | | | | Just by understanding the operation management of |
| Instead, we are going to discover some of the sure | | | | companies can bring immediate added value to your |
| fire techniques used by sales recruiters to really | | | | search. Companies adore individuals who possess |
| kickstart your success in getting the sales job you | | | | good knowledge of themselves and understand their |
| really want. | | | | target market well. |
| Let's have a closer look, | | | | Aim to be a 'leader' in your chosen industry and you |
| 1.Research your industry | | | | will get the job you want. |
| Most experienced sales people who have worked in | | | | Start by listing the companies you want to work for |
| a certain industry for a while will know practically | | | | and find out the key USPs (Unique Selling Proposition) |
| every other major competing companies in their | | | | for each of these companies. |
| industry. | | | | Once complete, you can... |
| Some of them enjoys good relations with the | | | | 2. Contact the company direct. |
| competitors and remain in close contact. | | | | Once you have completed your research, you can |
| For example, if you are currently working for Dell as | | | | start by finding out the Sales Director / Manager or |
| a Senior Sales Manager, naturally, you will know other | | | | the HR Manager for each of the companies you have |
| business entities operating in the same line of industry | | | | researched. |
| even though they may present as a commercial | | | | Call each of the companies directly and speak to the |
| threat to the company. | | | | individuals responsible for recruitment. |
| Companies such as Tesco, Sainsburys and ASDA in | | | | Remember to put into action all of the formulas you |
| the UK tend to study the activities of each other to | | | | will learn from Sales Job Guide. |
| achieve competitive advantage. Similarly, as a sales | | | | This is especially important in the telephone interview |
| job seeker, you will need to know your business | | | | techniques. Although, this is more of an 'investigative |
| competitors inside out to get the competitive | | | | call' rather than a telephone interview, the |
| advantage and the job you want. | | | | fundamentals remain. |
| This is one of the main reasons why most successful | | | | You will find that not all companies are open to this |
| salespeople who leave a company are usually | | | | approach. |
| snapped up almost instantaneously by the | | | | However, the majority of them will always be |
| competitors particularly if the industry you are in is | | | | interested in good candidates. Send them your cover |
| highly incestuous and where word spreads pretty | | | | letter and CV and do not forget your web link as |
| fast. | | | | well. |
| Individuals who are new to any industry and those | | | | If you are good in sales and can bring revenue to |
| who want to further their sales career in their chosen | | | | any company then I think it is silly for companies not |
| trade needs to research the main players so it can | | | | to offer you an interview at the very least. |
| give you the 'edge' and catapult you to stay ahead | | | | Follow up with your contacts. Find out further details |
| of the job hunters crowd. | | | | on the opportunities. You can always ask about |
| Simply by undertaking research on companies, not | | | | referrals to other companies who may be looking for |
| only will you gain immense knowledge on the | | | | sales candidates. This is worth pursuing even when |
| products or services they provide but you will also | | | | there are no opportunities currently available. |